Explore Wired magazine content with the power of HTML5, ladies and gentleman we give you The Wired Mind!
Wired is the magazine about what's next, the trends and the big ideas that will change our lives. Each month, through thought-provoking features and stunning photography, wired explores the next big ideas in science, culture, business -- wherever innovation and new thinking are reshaping our world.
Since the US edition of Wired launched in 1993, the magazine has been synonymous with informed and intelligent analysis, and a consistently reliable predictor of change. The UK edition, launched in April 2009, is similarly committed to bringing readers the best writers and photographers; compelling long-form journalism; extraordinary photography and design; and the people, products and ideas that matter.
'The Wired Mind' is a visualisation tool that provides another way to browse the content on Wired.co.uk. It's been created in partnership with Microsoft's Internet Explorer 9 browser to show off some of the great things you can do with a really fast standards-based browser. You can explore the Wired Mind by searching for tags, or by seeing the most popular tags on a particular date.
How we did it
Condenast Digital came to Splendid with the concept of using the metaphor of a mind or brain as a way to navigate content on the Wired.co.uk site. We first created mood boards around two distinct visual approaches to the wired mind project, once a visual direction was identified we worked closely with Condenast sketching ideas around fun and exciting ways to navigate around Wired's article tags and their relationships.
We achieved this by:
- Understanding the broad concept and what Wired.co.uk wanted from the microsite
- Working to a process of researching, exploring, pencil sketching and visual design with key templates and modules through to delivery of a cutting edge HTML5 microsite.
- Verifying design direction through a series of moodboard presentations and brainstorming sessions
- Refining the sketches, concept and interactions with the Condenast project team.
Project lead Dan Morris
For more information please call - +44 (0)20 7395 4800 or email firstname.lastname@example.org
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